About us
Deltologic — Marketplace Technology Partner
We help companies selling on global marketplaces scale through software, AI-driven automation, and data-centric systems built for long-term growth.
We help companies selling on global marketplaces scale through software, AI-driven automation, and data-centric systems built for long-term growth.
Deltologic is a software development company focused on building technology for marketplace-driven businesses.
We help companies design, build, and scale custom software, integrations, automations, and data-driven products for complex eCommerce ecosystems.
Our clients operate globally across Amazon, eBay, Walmart, Shopee, and other marketplaces — and rely on technology as a core business advantage, not just a support function.
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Our team combines experienced software engineers, solution architects, and project managers.
We collaborate closely with our clients’ internal teams, ensuring:
We believe the best results come from partnership, not hand-offs.
We operate as a long-term technology partner, not just a delivery team.
Our approach is based on:
Most of our projects evolve into ongoing collaborations, where we continuously refine and expand the system together with the client.
Open and honest communication with both our team and clients based on trust, accountability and mutual respect.
Staying at the forefront of the industry and continuously improving our solutions while utilizing the newest technologies.
Creating long-term partnerships with our clients and team members by actively working together towards shared goals.
Publishing resources that help people stay up-to-date with the latest developments in software, automation & online sales.
Developing meaningful projects that positively impact our clients and make a difference in the industry as a whole.
Building a team of ambitious and skilled people who are constantly developing themselves in their areas of expertise.
Deltologic began in 2020 as a small but ambitious software development agency operating under the name Self Made.
Founded by two friends with a shared passion for technology, the company was built with a clear goal: to create software that solves real business problems.
With limited resources and no external funding, we started from the ground up. This early stage required adaptability, creativity, and a strong focus on quality. By leveraging modern technologies and a pragmatic approach to development, we quickly earned trust and built a reputation for delivering reliable, high-quality software solutions.
In 2021, the company rebranded as Deltologic, reflecting a clear strategic direction and a long-term vision. This phase marked the transition from individual project delivery to a structured organization.
Key engineering and delivery roles were added, enabling Deltologic to scale its operations and serve a broader client base, including venture-backed startups and Fortune 500 companies.
In 2022, Deltologic made a deliberate decision to specialize in marketplace software and automation.
The company partnered with academic institutions to research marketplace mechanisms, including Amazon’s ecosystem and data models. These insights directly informed a focused service offering centered on marketplace integrations, data pipelines, and operational automation.
This specialization accelerated growth, expanded international reach, and positioned Deltologic as a domain-focused technology partner.
By 2023, Deltologic expanded beyond development into consulting and system architecture advisory.
The company participated in international industry conferences, delivered on-site workshops, and supported enterprise clients in designing and optimizing marketplace-centric technology stacks. Engagements increasingly shifted toward long-term partnerships and complex, multi-system environments.
In 2024, Deltologic strengthened its organizational and product capabilities.
A new headquarters was established, and the company launched one of the first dedicated Amazon SP-API education programs, formalizing its technical expertise.
At the same time, Deltologic integrated AI technologies into client solutions and product development workflows, supporting multiple SaaS initiatives and entering strategic technology partnerships with Fortune 100 organizations operating on global marketplaces.
In 2025, Deltologic launched its first proprietary SaaS platform, DataDoe, at an international industry conference in Las Vegas.
This milestone coincided with expanded on-site engagements across Europe and the United States, as well as the company’s entry into AI-driven commerce solutions.
Deltologic also initiated market expansion efforts across Asia, targeting high-growth marketplace ecosystems.
We are expanding beyond delivery into enterprise-grade AI and data audits, combined with hands-on consulting. Our focus is on identifying structural inefficiencies in marketplace operations and deploying AI-powered systems that deliver measurable business outcomes - not experiments.
We are establishing a regional presence in Asia and actively expanding our offering to support major Asian marketplaces. This includes local partnerships, regional expertise, and technology adapted to the scale and complexity of high-growth Asian markets.
We are scaling our proprietary technology into platform-grade SaaS products, starting with DataDoe. Our goal is to move from custom implementations to standardized, scalable platforms, while retaining the ability to extend and customize them for enterprise use cases.
In parallel, we are launching our own eCommerce brands, built entirely on our internal software stack. This allows us to validate our technology in real-market conditions and continuously improve it based on first-hand operational data.
We are forming strategic partnerships with fulfillment centers, logistics providers, and marketplace service companies. Our objective is to become a technology enablement layer for enterprise marketplace sellers - extending our impact beyond software into operations, data, and decision-making.
Deltologic operates at the forefront of AI Commerce, helping marketplace sellers prepare for a fundamental shift where AI becomes the primary interface between buyers and sellers.
Our focus is on ensuring that sellers remain visible, relevant, and executable in AI-driven environments - where discovery, recommendations, and transactions are increasingly mediated by AI rather than traditional storefronts.
We support this transition through:
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Our clients rely on us to build and operate technology that sits at the core of their marketplace operations.
From integrations and automation to AI-driven workflows, we take ownership of systems where failure is not an option.
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